Blue Dart Express Ltd.one of India’s largest logistics providers and majority owned by DHL Grouprebranded its last mile truck delivery service, amid speculation that the country might change its name to ‘Bharat’.
Blue arrow will rename the service as “Bharat Dart,” a stock exchange filing said on Wednesday. The name change underlines its “unwavering commitment to meeting diverse needs,” the company said. The company, which serves 55,000 locations in India, has a special focus on the country’s smaller cities, which had a 37% share of online commerce till March last year.
India is abuzz with speculation about a name change to Bharat after an invitation to a dinner for the leaders of the Group of 20 countries last weekend referred to the head of state as “President of Bharat”. Prime Minister Narendra Modi also used a nameplate reading ‘Bharat’ instead of India during the summit.
Blue arrow will rename the service as “Bharat Dart,” a stock exchange filing said on Wednesday. The name change underlines its “unwavering commitment to meeting diverse needs,” the company said. The company, which serves 55,000 locations in India, has a special focus on the country’s smaller cities, which had a 37% share of online commerce till March last year.
India is abuzz with speculation about a name change to Bharat after an invitation to a dinner for the leaders of the Group of 20 countries last weekend referred to the head of state as “President of Bharat”. Prime Minister Narendra Modi also used a nameplate reading ‘Bharat’ instead of India during the summit.
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