Samsung's latest Galaxy S25 series is here and it brings with it a whole host of new Galaxy AI features. Building on existing capabilities, it offers a more well-rounded approach to generative AI. Let's walk you through some of the best AI features introduced in the S25 series, including Writing Assist, the improved Circle to Search, and more.
Circle to search
Circle to Search is now better than ever. This feature first debuted with the Galaxy S24 series last year and was subsequently rolled out to other devices including the Pixel 8 series and several other OEMs. According to Samsung, the function has been significantly improved. It now recognizes phone numbers, URLs, email addresses and more, making it easy to visit websites, make calls or perform similar tasks with a single tap.
Writing assistance, call transcriptions and drawing assistance
Similar to Apple's intelligent writing tools, Samsung has introduced Writing Assist with the Galaxy S25 series. As the name suggests, this feature improves the writing experience, allowing users to compose emails, rewrite text, and more.
Likewise, call transcripts provide users with access to real-time transcripts of calls and can even generate concise summaries. Meanwhile, Drawing Assist allows you to create detailed illustrations using text prompts or images.
Audio laser
If you've experienced Google's Pixel Audio Eraser, you'll be familiar with its ability to select specific sounds, such as crowd noise or wind, and reduce or enhance them. Now, the Galaxy S25 series introduces a similar feature called Audio Laser. This tool allows users to fine-tune the sound level generated by specific sources, such as people or environmental sounds.
Personal data engine on the device
With the S25 series, Samsung is doubling the processing on the device. The phones now include a personal data engine that processes most tasks locally, delivering personalized experiences without compromising user privacy. Apple has implemented a similar approach with Apple AI, and it appears Samsung is following suit by prioritizing privacy-focused AI improvements.
