The number of gigs in June is up 66 percent, Taskmo, a tech platform for gigs, revealed. Demand for gig workers rose in the fintech sector (14 percent up) and e-commerce (11 percent up). Companies such as Epay, Amazon pay, Amazon and Flipkart have registered the most job openings in the past month. The percentage has risen given the upcoming Great Indian Sales and Prime Day Sales on Amazon and Flipkart.
Other technology-based companies such as Britannia and ITC oversee FMCG hiring (up 8 percent). Similarly, Medbuddies, Mfine, Dunzo and Zepto top the list in the health tech and Quick commerce sectors observing job demand (up 6 percent). Edtech (up 5 percent) and foodtech (up 4 percent) have also faced strong demand for gig workers on leading platforms like Byju, Swiggy, Zomato, etc.
The gig market has witnessed increasing demand for jobs in the e-commerce sector for positions such as last-mile delivery executive roles, pickers, packers, sorters, customer support and field sales executives, the study added.
Following the growth of the e-commerce sector, job profiles such as hiring last-mile delivery executives rose 12 percent, followed by 10 percent growth for the telephony role in June. In addition, the index noted a positive month-over-month hiring trend for the gig roles such as business development executives (9 percent), digital and brand promoters (6 percent), field sales executives and micro-influencers (4 percent), the index shows. research.
Overall gig hiring increased in tier 2 (up 11 percent) and tier 3 cities (up 13 percent). Of all cities audited, Mysore surpassed tier 1 cities, with a 23 percent increase in gig rental demand, followed by Bengaluru (up 16 percent), Kanpur (up 14 percent), Lucknow (up up 13.3 percent), Bhopal (up 13.3 percent), Coimbatore (12.7 percent up), Shivamogga (12.7 percent up) and Delhi (12 percent up).
While the total workforce in the tier 1 market is down 12 percent compared to May, the city-specific figure shows moderate hiring activity in markets such as Bangalore, Delhi, Chennai (up 8.3 percent), Mumbai (2.5 percent higher). ), Hyderabad (+2.6 percent).
Prashant Janadri, co-founder of Taskmo, commented on the job trends for the month of June 2022: “Usually June is a period when merchandising companies are preparing for the demand for the holiday season, but as of this year the market has recovered from two years of COVID-19. We saw huge seasonal demand for staff across the industry, especially around the festive sales season, with plenty of direct and indirect gig jobs emerging from multiple e-commerce platforms such as Flipkart and Amazon, the top recruiters in the months. ”
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