According to Fortune, after the arrival of Elon Musk raised concerns about the direction of the social media network, high-end clothing company Balenciaga deleted its profile from Twitter. The move was made at a time when changes to Twitter’s verification policies have led to the proliferation of impostor accounts, endangering the reputations of well-known people and public companies. According to the business magazine, Balenciaga has not provided any additional information as to why it decided to delete its account and the 1 million followers it had on the platform.
Since Musk delisted the beleaguered platform on Oct. 27 and made sweeping changes, including laying off half of its staff and launching a paid verification service that resulted in a proliferation of fake accounts, Balenciaga, a Paris-based fashion brand, has the most recent company to leave it, according to Bloomberg. Insulin is now free, according to someone claiming to be Eli Lilly, and this led to a sharp drop in shares of the drugmaker. Other companies, such as General Motors, Volkswagen, Pfizer and General Mills, have discontinued their platform advertising.
Other well-known public figures who left their Twitter accounts in the wake of the Musk takeover include Gigi Hadid and Shonda Rhimes, according to US broadcast network ABC News. Some people have criticized Musk’s management, saying his acquisition was bad for the platform.
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Elon Musk, the owner of Twitter Inc., has resorted to firing engineers at the company who openly criticized him on the social media platform. Musk called himself a “free speech absolutist.”
In one instance, Musk made the resignation public via Twitter. Another stated that the ex-employee was fired for openly criticizing Musk.
Musk responded, asking Frohnhoefer for an explanation before writing, “Twitter is super slow on Android. What did you do to fix that?” Frohnhoefer is an engineer who worked on the Twitter app for the Android mobile operating system, and on Sunday he reposted one of Musk’s tweets with a comment saying that Musk’s understanding of a technical part of Twitter’s app was “wrong.”
Frohnhoefer tried to voice his thoughts in a number of tweets, but one person asked him why he hadn’t privately expressed his views to his new boss. The eight-plus-year-old engineer at Twitter replied, “Maybe he should ask questions in private. Maybe use Slack or email.”
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Musk said Frohnhoefer was fired from a post Monday morning. When numerous employees were laid off earlier this month, Frohnhoefer reposted the message and added a saluting emoji. Requests for comment on Frohnhoefer’s status were not immediately answered by Twitter or Frohnhoefer.
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